Business card holders are designed to take the storage and display of business cards to the next level – instead of having tatty piles, or bent corners from storage in pockets, or in sides of bags. No more problems with locating your business cards on a busy stand. Instead you can display and share your cards in chic units designed to maximise the attention lavished on your cards. Display units are usually made of clear or plain plastics. Pocket holders are more varied – and can be made of most elegant materials – brushed steel, leather, or other materials – the most important element again, is the ease of use and ability to remove business cards easily.
Card holders and displays are designed with the proportions of cards in mind. Whether you’re designing a card holder to hold and store a few cards, or a lot of cards, the most important thing is that the cards actually fit the display stands. Card holders should therefore be designed to ensure that they not only fit the cards but allow them to be removed without damage. Once this design basic is met, the next most important concept behind business card holders is that they should be austere.
Pocket holders are designed to create optimal storage conditions for your cards – protecting them from marked or torn, or otherwise damaged. They come in a myriad of formats – designed in part to express unique individuality alongside protecting the products stored within. Business card holders are therefore, very important to business people – as no one likes receiving a scruffy, marked card. They are designed to hold a set of cards – not too many, but enough to allow the person to hand out cards that are fresh and clean to their contacts.
Pocket business card holders range from slim – holding only around eight or ten cards, these are designed for you to carry your own cards – while others are designed to hold dozens or more. If you consider what you need, depending on the amount of cards you tend to give out at any given event. While it’s easy to carry extras in a box that you can also store in a pocket, professional storage of your cards can also be a talking point. Design and aesthetics aside, your cards should be stored in an easily accessible unit.
Business card display units are designed to ensure that cards are stored efficiently, given maximum display space without making the cards inaccessible. These business card display units come in several dozen designs and styles. The best are ‘tiered’ units – units that rise like steps or similar designs, giving maximum display surface, without taking up additional room, or making the cards unavailable for any reason. These slim line design units are also great for other reasons – in many cases they’re so plain that people don’t notice they’re even there until they are empty, meaning that all the attention is focussed on the cards themselves.
Business card stands are often designed to be flat and plain, but if you work in an industry where plain is a detriment – say with children – consider decorating the stand that you’re placing your business cards on. Whether you put glitter or wrapping paper on them, design something eye catching and that serve your cards well. People working with cloth may want to ‘dress’ business cards for display, highlighting their talents as long as creating a talking point for their business cards. Plastic stands can be designed to either support or augment designs that highlight your specialities, without interfering with their function – which allows for greater creativity.
One major aspect of business cards, are their designs. There are many companies out there from VistaPrint to Moo Moo that allow for unique designs whilst ensuring that your cards contain a minimum amount of information – but the question often becomes ‘what information should I give?’ Experts suggest that whatever you feel is important to your work should appear on your card – your name and personal logo if required should be prominently displayed on your card. Your most used contact points should also appear. If you’re a mobile worker, or have no fixed desk, or no extension that directs to your phone, consider giving your business mobile number. It’s of paramount importance that people can reach you without worrying about interrupting you and that you’ll reply quickly.
You can also use business cards to refer other people to contacts you’ve made. In some cases ’swap meets’ are organised, and in others you may just have an idea of an ideal person for a project or colleagues need. Whether your business cards are a collection of colleagues, service people you’ve used in the past, or both, ensure you keep them in a business card holder and leverage them to ensure that your business gets the best out of them.
There are a large variety of Business Card holders available online and some excellent ones at Card Holder be sure to have a good look around before making a purchase.